All work

Ether Aerial

A portfolio site for a drone film studio, built so the footage does the selling.

Ether Aerial home hero: a black BMW M3 CS Touring parked in front of a modern house, shown in monochrome, with a play button, the title BMW M3 CS Touring and a numbered reel index on the right.
Fig. 1Home page hero, first of eight reels, as it plays on load. Captured 9 Oct 2026. Footage © Ether Aerial.
Role
Web design, Web development
Year
2026
Status
Live
Tags
Web · Motion
Link
Open site (opens in a new tab)
01

Problem

A professional drone studio sells with its footage, so the site has to show video fast and then get out of the way. Heavy video and slow pages don't mix, least of all on phones.

02

Structure

  1. 01Projects
  2. 02Services
  3. 03About
  4. 04Contact

Four doors: Projects, Services, About, Contact. The home page leads with reels; text comes second. A projects index lists 21 works, each with its own page.

03

Decisions

  1. 1 Reels, not thumbnails.

    Inspired by bas-production and other videography studios in the region. The home page shows each project as a full-screen muted loop, one after another, the way people already watch video.

    Fig. 2The home feed: every project is a full-screen muted reel, and a scroll brings the next one. Recorded 24 Oct 2026. Footage © Ether Aerial.
  2. 2 Video plays when it is in focus.

    Only the reel in view plays; the others pause. A tap on Play opens the full video.

    Mobile frame of the Mokka GSE Rally reel: the rally car fills the portrait screen with a play button and the title at the bottom.
    Fig. 3The same reel on a phone: footage plays, the full video opens on a tap. Captured 9 Oct 2026. Footage © Ether Aerial.
  3. 3 A brand carousel that keeps moving.

    On mobile it drifts on its own, can be swiped by hand, and picks up again after a short pause.

    Fig. 4The client-logo carousel on a phone, drifting on its own. The logos belong to Ether Aerial's clients. Recorded 24 Oct 2026. Logos belong to their owners.
04

What shipped

A home feed of eight reels, the projects index with a page for each project, the video player and the mobile layout.

Open the live site (opens in a new tab)

The Ether Aerial projects index on desktop: a dark page headed Projects with a mosaic of film stills, among them a green BMW, a close-up portrait and a rally car.
Fig. 5The projects index at 1440 px. Captured 9 Oct 2026. Footage © Ether Aerial.
The projects index on a phone: the same dark page with a two-column mosaic of project stills and titles.
Fig. 6The projects index at 390 px. Captured 9 Oct 2026. Footage © Ether Aerial.

Hiring, or have a project?

[email protected]